Maximize Social Media, LLC, a social media management firm with offices in Florida and California, has announced a new dermatology marketing program.
The firm will provide dermatologists with management of the top social media platforms, including Facebook, Twitter and Google+. The focus of Maximize Social Media’s program “is to generate qualified leads by creating high visibility campaigns and targeting prospective patients that are ideal candidates for dermatology services.” According to a press release on the new dermatology marketing program, one of the benefits of this service is the ability to fully integrate the many aspects of social media for dermatologists who find this more affordable than hiring an employee whose primary responsibility is social media management.
“Social media allows dermatologists to now connect with target demographics that are most in need of dermatology services,” explains Craig Collins, senior vice president of Maximize Social Media “Prospective patients have the opportunity to review current and previous patients’ comments about the practice, interact with the staff, and even schedule appointments directly on Facebook. Additionally, social media gives patients a platform to tell their friends about their experience, which amplifies word-of-mouth marketing for the practice.”
Maximize Social Media will also integrate custom applications within Facebook to further engage prospective and existing patients. As an example, a press release on the new marketing program explains that a few of the applications can be designed to capture contact information, generate viral exposure of the brand or elicit their feedback in a survey.
For more information about Maximize Social Media and the new dermatology marketing program, please visit https://www.maximizesocialmedia.com.
