OWM People: Meet Our Publisher

  Jeremy Bowden, VP and Group Publisher of Wound Care and recently appointed Group Publisher of the Dermatology and Podiatry divisions, is responsible for overseeing the Symposium on Advanced Wound Care (SAWC) in addition to generating journal/program sales, tending to the needs of his clientele, and orchestrating new endeavors. As a newer player in the Wound Care Division, I wanted to learn what’s next for our family of wound care publications. This discussion with Jeremy yielded insights that are useful for our readers. Q: Please explain the differences among OWM, WOUNDS, and Today’s Wound Clinic.
JB: Our journals are content-specific to each clinician type. OWM is read mostly by advanced practice nurses and therapists who focus on how to treat and heal wounds, manage ostomies, and address various skin conditions. WOUNDS is read predominantly by physicians – the content is focused on clinical research to help clinicians better understand wound healing processes. The newest journal, Today’s Wound Clinic addresses the business of wound care centers. Because there is a great deal of overlapping interest, we encourage readers to become familiar with all three journals.

Q: What distinguishes HMP Communications wound care publications from the competition?
JB: HMP Communications has been in the wound care business for more than 25 years, advancing the science and art of wound care through our publications and programs. We also are affiliated with the leading wound care organization in the world, the Association for the Advancement of Wound Care (AAWC) and we own the largest wound care meeting in the country – the SAWC. Our journal authors and Symposium presenters are the movers and shakers of wound care – clinicians doing battle with wounds in hospitals, clinics, and long-term care. They are educators who continue to educate themselves. We work together to keep readers and attendees informed of the newest products and protocols for best practice care.

Q: Why did you launch Today’s Wound Clinic?
JB: We responded to clinicians and industry thought leaders who knew a business journal geared toward the wound clinic was needed. Wound clinics are increasing in number; they are the setting where most chronic wounds are treated. The response to Today’s Wound Clinic has been overwhelming. If you haven’t yet subscribed, please visit www.todayswoundclinic.com.

Q: What can readers anticipate in 2008?
JB: Look for more evidence-based medicine, patient-centered protocols, ideas for running a successful wound care business, and the latest in therapy (some brand new, some revisited) – all practical information clinicians can take directly to the bedside. We will keep you abreast of industry news, such as company consolidations, so subsequent changes do not impact provision of care. We will enhance synergy between our publications and our websites. We are encouraging more reader input. One of two new OWM columns, Pearls for Practice is publishing tips from clinicians on the front lines who know what works. If you have a pearl, send it to our OWM Editor at: bzeiger@hmpcommunications.com.

  Our publications celebrate the publishing/provider partnership. From my perspective, we are wound care. This article was not subject to the Ostomy Wound Management peer-review process.